conceit

Noun

• the trait of being unduly vain and conceited; false pride

• an artistic device or effect
  • the architect's brilliant conceit was to build the house around the tree
    

• a witty or ingenious turn of phrase
  • he could always come up with some inspired off-the-wall conceit
    

• an elaborate poetic image or a far-fetched comparison of very dissimilar things

• feelings of excessive pride

Related words

• Synonyms: 
  conceitedness , vanity , amour propre , self-love
• Antonyms: 
  humility , humbleness